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Digital Marketing Internship Program – 2 Months
Practical Training in SEO, Social Media, Google Ads & Online Marketing
The 2-Month Digital Marketing Internship Program at SCCI GROUP OF EDUCATION is designed to provide students with practical, industry-oriented training in modern digital marketing. Students will learn SEO, social media marketing, content marketing, Google Business Profile, paid advertising, analytics, email marketing and AI-powered marketing tools through hands-on activities, assignments and real-world projects.
WeekModuleTopics
Week 1
Digital Marketing FundamentalsIntroduction to Digital Marketing, Digital Marketing Channels, Customer Journey, Target Audience, Competitor Research, Marketing Strategy
Week 2
Website & SEO FundamentalsWebsite Basics, On-Page SEO, Keywords & Keyword Research, Meta Titles & Descriptions, SEO Content, Technical SEO Basics
Week 3
Advanced SEO & Local SEOOff-Page SEO, Backlinks, Local SEO, Google Business Profile, Local Keywords, SEO Tools, SEO Audit
Week 4
Social Media MarketingFacebook, Instagram, YouTube & LinkedIn Marketing, Content Planning, Reels, Hashtags, Engagement, Social Media CalendarWeek 5
Paid AdvertisingGoogle Ads Fundamentals, Search Ads, Display Ads, Meta/Facebook & Instagram Ads, Campaign Objectives, Audience Targeting, Budgeting
Week 6
Content & Email MarketingContent Strategy, Blog Writing, Copywriting, Email Marketing, Lead Generation, Landing Pages, Marketing Funnels
Week 7
Analytics & AI MarketingGoogle Analytics Basics, Search Console, Campaign Tracking, Performance Reports, AI Content Tools, AI-Assisted Marketing & Automation
Week 8
Final Project & Internship AssessmentComplete Digital Marketing Campaign, SEO/Social Media Plan, Campaign Analysis, Project Presentation, Viva & Internship Evaluation
Who can apply for this course
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